Trying to get pregnant? Choose Hoopsy, the eco-friendly pregnancy test


When you’re trying to get pregnant, odds are, you won’t just use one pregnancy test – you’ll likely use two, three, or even four to confirm that those joyous double lines indicate a positive result. But what if it’s negative? Then you might take a pregnancy test each month when your period is a little late until you see the result you want.
When you’ve taken a pregnancy test, you’ll probably date it, snap a picture, discard it, and it’s instantly forgotten. But we’re here to encourage you to think about where all of those used pregnancy tests go.
The amount of home pregnancy tests thrown into landfill adds up to a shocking 12.5 million per year. Thankfully, Hoopsy are determined to change this by introducing their eco-friendly pregnancy tests that are made of 99% paper.
In this guide we’ll tell you a bit more about Hoopsy’s innovative home pregnancy tests, their sustainable mission, and the damage that many home pregnancy tests are inflicting on the environment.

The impact of plastic pregnancy tests on the environment

You probably don't think twice about the type of pregnancy test you buy or where it ends up once you’ve thrown it in the bin. But along with other single-use plastics we toss like water bottles and straws, plastic pregnancy tests are taking a serious toll on the environment - and we’re not even counting ovulation testing kits, either! 
These plastic tests take around ten to thirty years to break down in landfill, and even then they leave behind microplastics. Plastic pollution has a devastating impact on our environment and the animals we share it with. Not only that, but it’s damaging communities and livelihoods, too.

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Why you should choose Hoopsy

If you’re looking for an ethical and sustainable approach to fertility, choose Hoopsy. Not only are Hoopsy’s eco-friendly pregnancy tests made from 99% responsibly sourced paper, but they don’t take up too much room in landfill and they break down in just six weeks.
Hoopsy’s goal is to not only help women and their partners along their fertility journey, but also to help improve the environment. After all, with every test sold, it prevents another single-use plastic from being thrown into landfill, a small win for the environment and an even bigger win if every woman opted for sustainable testing.
Worried about the paper disintegrating when it comes into contact with your urine? Don’t be – the test remains perfectly firm, and with it being made of paper, it’s a breeze to write on. 
With Hoopsy, there’s no need to sacrifice on accuracy, either. These recyclable tests are up to 99% accurate and they can be used up to five days before your period is due. Better yet, you can get your results in as little as five minutes.

Swapping to sustainable has never been easier. Hoopsy provides you with the same level of accuracy, a better experience, and you can feel good that you’re doing your bit for the environment, even if you didn’t get the result you wanted.
Hoopsy is a play on the Dutch word for ‘hope’ and reminds us that life, and your fertility journey, has all sorts of hoops you have to jump through. Choosing to trust Hoopsy on your journey adds a sprinkle of hope that the environment can, eventually, be a better place for us all.


Alexandra Moses - Medical Content Writer
James O'Loan - CEO & Superintendent Pharmacist
James O'Loan , CEO & Superintendent Pharmacist on 14 March 2023
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