E45 Rich 24 Hour Fast Absorbing Cream - 400ml

Based on 1 reviews
In stock
Faye Bonnell - Medical Content Writer
Faye Bonnell
James O'Loan - CEO & Superintendent Pharmacist
James O'Loan
CEO & Superintendent Pharmacist
How we ensure accuracy in our content

What is E45 Rich 24hr Cream? 

E45 Rich 24hr Cream provides fast absorbing, deep moisturisation that lasts throughout the day. This cream is formulated with evening primrose oil to help nourish dry skin without the use of added unnecessary colours or perfumes. The 400ml bottle features a convenient pump, for quick and practical application whenever your skin needs it.

How to use this cream

Apply E45 Rich 24hr Cream to your body, hands or face as required. Massage the cream gently into your skin to provide deep hydration and reapply whenever you need to. For the very best results, use this cream daily.

How does E45 Rich 24hr Cream help dry skin? 

E45 Rich 24hr Cream is formulated with evening primrose oil, a gentle and nourishing ingredient that can increase water retention in our skin, leading to deep hydration and a vast improvement in the appearance of dry skin. All E45 products are dermatologically tested and expertly formulated with dry skin sufferers in mind, using only the essential ingredients needed to hydrate dry skin. 

What are the signs of dry skin? 

Dry skin is a common problem for many people, especially during the cold winter months. It can actually be caused by a range of things, not just cold weather. These triggers can include air conditioning, central heating, sun damage, stress, certain soaps, or chronic skin conditions such as eczema or psoriasis. The signs of dry skin can include: 

  • Flaky skin

  • Cracks in the skin

  • Itching

  • Redness

  • Pain or stinging

  • Rough texture

  • Peeling 

Dry skin is particularly common on our hands, especially if we’re washing them a lot. Thankfully, E45 provides a huge range of specially formulated products for dry skin sufferers, proven and trusted to provide hydration and relief from the discomfort that dry skin can cause. 

Who is E45 Rich 24hr Cream suitable for? 

E45 Rich 24hr Cream provides effective hydration for any skin types, but it’s most effective for people with dry skin. It’s safe to use for the whole family, providing nourishing hydration for both adults and children. 

You should not use E45 Rich 24hr Cream if you are allergic to any of the listed ingredients, and you should not apply to skin that is broken, damaged or infected. If you experience any irritation, stop using E45 Rich 24hr Cream and seek medical advice if the irritation persists. Avoid contact with your eyes - rinse with water immediately if this cream does come in contact with your eyes. 

Storage information

Store in a cool, dry area away from direct sunlight, out of sight and reach of children. Use within 12 months once opened. 

Active Ingredients

  • Evening Primrose Oil


  • Aqua


    Paraffinum Liquidum

    Glyceryl stearate

    C12-15 Alkyl Benzoate

    Cetyl Alcohol, Dimethicone

    Sodium PCA




    Xanthan Gum

    Sodium Cetearyl Sulfate

    Hydroxyethyl Urea


    Oenothera Biennis Oil

    Disodium EDTA

    Citric Acid


    Sodium Hydroxide

    Ascorbyl Palmitate

Brand Information
Brand Name
Product Data
Days Supply

Ask a Pharmacist

Didn't find the answer you were looking for? Submit a private question to be answered by one of our qualified UK pharmacists.

* Name and email address are only captured so you can be emailed a response when your question is answered by a pharmacist. No personally identifiable information is stored or displayed at any time.

Shipping Times

MethodHandling TimeTransit TimeTimescaleApprox Cost
Standard Shipping (3-5 Working Days)123£2.95
Royal Mail Tracked 24011£4.95
Next Day Guaranteed (1 Working Day)n/an/an/a£6.95

Times are given in working days and are approximate. Costs may change based on order total, day of the week or location within the UK. Ability to hit timescales will depend on whether the products are ordered before a cut off time, as well as additional administration time incurred in reviewing your order.

Please review the estimates at the checkout.

Shipping Costs

Free UK Delivery on all orders over £30* - Delivery within 3-5 working days.

Standard UK Delivery - £2.95* - Delivery within 3-5 working days.

Express UK Delivery - £4.95** - Delivery within 1-2 working days.

Temperature Controlled Delivery - £8.85 - Delivery within 1-3 working days.

Please Note: These prices are shown as a guide only. All delivery times are approximate but have been obtained in good faith.

*Excluding refrigerated products and treatments which are subject to different postage charges.


Discreet Delivery

All our items are sent completely discreet for your peace of mind.

This means the packaging is plain, there is no mention of what product is inside your package and there is no mention of Chemist4U either.

We respect that many of our products are of a sensitive nature - this is why we take every step to keep your purchases private.

Returns Information

Customers can read our full returns policy by clicking here

Find similar products

Brands / E45 Skincare / Shop by Brand / E45

E45 Rich 24 Hour Fast Absorbing Cream - 400ml Reviews

Suzanne ,
Absolutely love this cream for my “bone dry” legs. It goes on like a dream to my parched skin leaving it so soft! Would definitely buy again.